YouTube is the largest video platform in the world today and if you want to reach your content to the right audience, then video research is an important step. Whether you are new to YouTube or have experience, video research helps in increasing the reach, views and subscribers of your videos. In this blog post, we will explain the entire process of YouTube video research in easy and human language so that you can take your channel to the next level.
Why is YouTube keyword research important?
Hundreds of hours of content are uploaded to YouTube every minute. If you want your video to reach the right audience, you need to understand what your target audience is searching for. Keyword research helps you understand what words or phrases people use to find content like yours.
For example, if you make fitness videos, keywords like weight loss exercises or yoga at home may be important to your audience. Using the right keywords can help increase your video’s discoverability and the likelihood that it will appear on YouTube or in the trading community.
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Complete process for keyword research

Understand your niche
First of all, decide what your channel is focused on. Do you create tech reviews, cooking tutorials, travel blogs or educational content? Understand your niche. Understanding your niche will help you know what keywords your audience can search for. For example, if your channel is about Indian food, your keywords can be paneer tikka recipe, how to make dal makhani at home, or breakfast recipe in 5 minutes, etc.
use the youTube search bar
YouTube Search Bar is a free and powerful tool for you. When you type a word in search bar, YouTube shows you popular chat terms through auto suggestion feature. It is the easiest way to understand your topic without any search button.
- Type a general keyword related to your niche in the YouTube search bar, like fitness tips
- Note down the keywords that appear in the auto suggest like fitness tips for beginners or fitness tips in Hindi
- Include these keywords in your video title description and text
Use Keyword Research Tools
Although the YouTube search bar is a good start, it is important to use some tools for professional keyword research. As of August 2025, the following tools are popular among YouTube creators
- Tube Buddy: – It is a browser extension that helps in keyword research, tech suggestions, and competitor analytics for YouTube
- Vid Iq :- This tool gives you information about the keyword’s search volume competition and related keywords
- Google Trends :- This free tool helps you understand which keywords are gaining popularity and which have seasonal trends.
- Aherfs YouTube Keywords Tools :- This tool tells you the global and regional volume as well as the difficulty of the keyword
While using these tools, focus your keywords on clove oil WhatsApp like how to lose weight at home in 2025 these keywords have low competition and target the exact audience
Do a competitor analysis
Look at the top YouTubers in your niche and study their video title description and text it will help you understand which keywords they are focusing on
- Make a list of the top 5 channels in your niche and subscribe to them
- Check out their most viewed videos and note which keywords they used
- Use tools like Tube Buddy or Vid IQ to view their taxes
For example if you go to a channel and see that a top channel used keywords like iPhone 17 review in Hindi then you can use related keywords like iPhone 17 features in Hindi
Keep an eye on trending topics
Understanding YouTube trending topics in 2025 is important for the growth of your channel. Use Google Trends and YouTube Trending section to find out what is trending in your niche. For example, if you are a travel blogger and Google Trends shows that cheap honeymoon destinations are trending in 2025, then you can make a video on this topic.
Include keywords in your content
Once you have a list of keywords, use them correctly in your videos. Here are some tips you can follow:
- Title :- Put the keyword in the beginning of the title for example How to do YouTube Keywords Research in 2025
- Description :- Use your main and LSA keywords in first 100 to 150 words
- Tags :- Include related keywords and LSA spectrum in tax like Youtube SEO 2025 Keyword Research Tool
- Thumbnail:- Create an attractive thumbnail keeping your keyword in mind that catches the attention of the audience
- Script and video content:- Include keywords naturally in your video so that it is useful to the audience
conclusion Of YouTube Keywords Research
YouTube keyword research is both an art and a science. By choosing the right keywords, you can reach millions of viewers with your videos. This guide explains step by step how to understand keywords. Using the YouTube search bar and tools. Doing competitor analysis and keeping an eye on trend trends will help you grow your YouTube channel in 2025. Remember keyword research is just the beginning. Creating valuable and engaging content for your audience is the most important thing. If you are able to provide useful information and entertainment in your videos, then your viewers will come back to you again and again. And if you liked this guide, then definitely share it with your friend on YouTube.